Argyleculture Lydon

Argyleculture Lydon

Argyleculture Eyewear Eyeglasses Russell Simmons created Argyleculture with the Urban Graduate in mind - a term coined by its founder that defines an emerged male and female consumer born and bred in the hip hop culture, now mature and successful in his or her own right. The brand represents a modern American point of view, which is multi-racial, yet singularly cultural, therefore, genuinely speaks to all races, colors and backgrounds.The brand features traditional and classic elements with highlighted twists that add a degree of irreverence and unpredictability.